The Story.

MINI and the Amalgamated Drawing Office.

MINI is an emotional design company: we believe that good design can tip the scales towards a more humane world.

The very first Mini, built in 1959, became a design icon, and had a deeply human appeal: in its look, visceral driving experience and accessibility. And it was invented as an answer to a pressing social issue. In the midst of an acute fuel shortage, Sir Alec Issigonis set up a secret design office to develop a small car, that would break all the rules of car engineering at the time. The name of his team: Amalgamated Drawing Office, ADO.

Its approach continues to inspire us to this day. MINI aims at offering products and services that are truly relevant to people, every day. Our design space in Greenpoint was founded with this purpose: to serve the creative community, locally and globally. Proudly named after our first group of innovators, A/D/O wants to spark new creative work and build a meeting place for pioneers from diverse backgrounds. Because we are convinced that meaningful design cannot happen in isolation – it needs exchange. As for ourselves, we are collaborating beyond our walls and our industry to fuel design thinking at large as well as get inspired for our own innovation, beyond automotive. Because we are creators on a journey, too.


A/D/O is located in a 23,000 square foot former warehouse in Greenpoint, Brooklyn's Industrial Business Zone. It has been converted into a space for creative exchange.



The Shop at A/D/O offers a unique assortment of iconic design and future classics and tools for creatives in the space.

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The restaurant at A/D/O, created by Fredrik Berselius (Aska) and Claus Meyer (Great Northern Food Hall, Agern) will be open from early morning until late night, serving baked goods for breakfast, easy lunches and more elevated dinners, concentrating on shareable plates that emphasize the best of what is nutritious, local and in season.

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A/D/O is open to the public and invites visitors to an expansive open seating area, the restaurant and bar and exhibition areas.


Members can work in a dedicated studio, equipped with large-scale fabrication equipment, as well as the expansive open workspace with complimentary WIFI.

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The A/D/O Special Projects Gallery is an outdoor space used for large-scale exhibits pertaining to architecture and urban infrastructure.


A/D/O is home to URBAN-X, a start-up accelerator by MINI with the mission of “Engineering the City as a Service.” The joint venture combines the core competencies of MINI with best-in-class acceleration process, investor network and experience bringing new innovative technologies to market.


Get Involved.

With over 23,000 square feet of space, a world-class hospitality team and a full-time events team, A/D/O is the perfect venue to host your event.  Get in touch with our events team to find out more.

Get Involved


If you’re interested in joining the A/D/O family or have any ideas or questions please don’t hesitate to reach out.